Reimagine Your Story with Disguise
The Metaverse is a diverse environment encouraging new ways to shop, collaborate, learn, communicate, entertain, and experience life. Many view the Metaverse as the latest version of the internet. The virtualization of experiences is expanding into many areas of real life, and you can be a part of it today!
Many vendors have entered the virtualization space offering very different platforms and services for brands to use the Metaverse for their own purposes. One vendor making it possible to reimagine storytelling is disguise.
Who is disguise?
Disguise was founded in 2000, using cutting-edge technology to deliver stunning visual concerts for groups like U2, Massive Attack, and others. The company is a global operation with offices in London, Hong Kong, Los Angeles, and Shanghai.
Disguise has helped dozens of famous artists with their global concert tours, including Pink, Ed Sheeran, The Rolling Stones, and Beyoncé. Disguise has also had a hand in helping to host live events for Coachella and the Moscow International Festival, live TV broadcasts, e-sports events, theatre productions of Frozen and Harry Potter, films, and corporate and entertainment events.
Disguise is a digital platform combining experience production software with powerful media server hardware to empower creatives, brands, artists, and production houses to deliver exceptional visual experiences that inspire audiences.
The Gateway to the Metaverse
Disguise describes itself as the gateway to the Metaverse, offering brands exciting new opportunities to showcase live events.
The platform uses sophisticated technology to extend reality through its xR platform combining Augmented reality (AR) and Mixed Reality (MR) to create the most realistic live experiences with limitless possibilities.
Their technologies are scalable and can run the most complex real-time scenes in any environment. They also offer a cloud collaboration service for media and entertainment companies to connect with other professionals, collaborate, store, and share their 3D files.
Disguise offers many different solutions based on industry and specific applications. Some of the creative solutions they offer include:
Disguise is redefining filmmaking through its virtual production service. They use state-of-the-art technology to render 3D environments so actors and participants can react to them in real-time. An example would be virtual smoke swirling around performers.
Virtual sets save time and money, giving the creator complete control over every pixel.
Disguise’s Broadcast service offers an immersive production studio that transforms any broadcast into a whole new experience. With this service, customers can expand the boundaries of their physical studio and create engaging graphics for the audience. Using Broadcast, you can give your TV studio a complete facelift without changing anything physically.
Create stunning visual experiences anywhere in the world using disguise technology and real-time 3D pre-visualization, high-quality playback, integrations, flexible output, rock-solid reliability, and world-class support. An example would be a permanent hologram of the twin towers.
Disguise helps all types of creatives to develop unique award-winning events, product launches, and art festivals. They offer content creation services along with implementation. One example is the Maserati MC20 product launch.
By expanding the overall stage presence, intensifying gameplay, and adding special effects, disguise adds even more excitement and enjoyment to eSport events.
Disguise helps theatre production professionals push the boundaries beyond the stage using video to create extra dimension and add more excitement to the story.
Some of the most prominent concert tours across the globe have used disguise to enhance their events, with video and special effects to bring the house down.
What sets disguise apart is combining hardware, software, training, infrastructure, and support to help digital professionals create pixel-perfect imagery on any surface. To accomplish this, they offer various products such as:
Designer is disguise’s award-winning visualization and designing software that comes free with a Cloud account. You can use Designer for development, virtual production, broadcast and live events, and location-based experiences.
RX Range is a real-time rendering solution that connects rx and vx hardware for smooth transitions to run complex real-time scenes effortlessly.
Pro Range media servers allow video engineers to deliver scalable content and captivate the audience. Pro Range works on both live and virtual production environments and ensures high-quality playback and smooth resolution.
GX range allows you to render generative content in real-time that participants can react to within the 3D environment. The solution provides extensive power and granular detail.
Porta & px
Porta & px is disguise’s cloud-native control system for broadcast graphics. Control every detail of the story through a cohesive online portal. The solution pairs Polygon Labs with data-driven graphics in Unreal Engine.
RenderStream is a bridge connecting the physical stage with a virtual set. RenderStream simplifies your workflow and lets you scale your production by bringing everything together in one place.
Fabric is a network switch that seamlessly connects your vx and rx servers, improving bandwidth and allowing you to deliver each frame accurately.
Disguise’s patented Video Format Conversion (VFC) cards allow creatives to change video out signals on the server for any project. VFC Cards support DVI, SDI, or HDMI without any changes and near-zero latency.
OmniCal is what gives disguise “eyes” to see. It’s a camera-based projector calibration system. Capture your stage and integrate it into your virtual workflow using OmniCal.
Plus Range is a standalone solution to design, sequence, and playback your live events. You can also use it as a master in a more extensive network of pro and gx machines.
How to Reimagine Your Storytelling Process
Disguise is a unique vendor in the Metaverse space offering creative professionals dozens of hardware and software solutions to create visually stunning and engaging experiences. They stand out in the live event virtualization and enhancement arena and have been an integral part of many top performers’ stage shows. Video is hugely popular, and disguise is helping entertainers and producers push the boundaries of what is possible.
If you want to reimagine your storytelling process and join these pioneers in the industry, contact us for more information.